✶ Our verdict
It's a close call — both products score within 0.3 points of each other. Your choice depends on your specific skin concerns.
8.4It Cosmetics
✶
8.3Paula's Choice
Loading...
These two are neck and neck — just 0.1 points apart.
23 unique
7 in common
15 unique
These two serums take different paths to a similar destination. Both formulas include solid hydrating ingredients, and the overall scores reflect that — the gap here is genuinely slim.
Active Ingredient Strength is another area of separation. Paula's Choice 10% Niacinamide Booster scores 6.7 here versus 5.6 for It Cosmetics Hello Results Wrinkle-Reducing Daily Retinol Serum-in-Cream. That difference comes down to how each formula is built — the ingredient list tells the story.
It Cosmetics Hello Results Wrinkle-Reducing Daily Retinol Serum-in-Cream brings Niacinamide, Retinol, and Ceramide Np as actives, while paula's Choice 10% Niacinamide Booster relies on Niacinamide, Ascorbyl Glucoside, and Allantoin. Both approaches have merit, but the positioning and supporting ingredients make the difference.
It Cosmetics Hello Results Wrinkle-Reducing Daily Retinol Serum-in-Cream is better if you have
Paula's Choice 10% Niacinamide Booster is better if you have
Paula's Choice 10% Niacinamide Booster comes in at mid-range pricing with a 8.3 score, which is solid value at that tier.
It's a close call — both products score within 0.3 points of each other. Your choice depends on your specific skin concerns.
Based on ingredient analysis, It Cosmetics Hello Results Wrinkle-Reducing Daily Retinol Serum-in-Cream scores higher overall. See the full score breakdown above for details on each attribute.
Yes, they share common ingredients. Check the ingredient face-off section above for a detailed comparison.
The key differences are in their active ingredients and formulation approach. Check the attribute battle above for a detailed breakdown.
We may earn a commission from purchases made through our links, at no extra cost to you. This helps us keep Gracie free and independent.
Some links on this site are affiliate links. We may earn a commission from purchases made through our links, at no extra cost to you. This helps us keep Gracie free and independent.
© 2026 Gracie. All rights reserved. Data sourced from Open Beauty Facts (ODbL) and EU CosIng.